Has the Referendum Race Really Narrowed?

9 December 2015 Comment The EU Referendum

Followers of our Poll of Polls will be aware that it has been suggesting that the referendum race has narrowed somewhat during the course of the autumn. At the end of September it stood briefly at Remain 54% Leave 46%, for most of October it read, Remain 53% Leave 47%, but since the middle of […]



What is the likely effect of different arguments on Britain’s EU referendum?

27 November 2015 Comment The EU Referendum

What arguments will have the strongest effects on Britain’s EU referendum? Will citizens be more strongly influenced by arguments that focus on economics, or those that stress political or cultural points? To answer these questions we undertook an online experiment, testing the effects of positive and negative arguments that focus on economics, political influence or […]


Prospects for the EU Referendum: What Do The Polls Tell Us So Far?

8 November 2015 Comment The EU Referendum

It seems that tomorrow the Prime Minister will finally put his cards on the table and provide other EU leaders with an indication of what he hopes to achieve in the renegotiation of the terms of Britain’s EU membership. How far he succeeds in achieving his objectives will, we are told, determine whether he will […]


European? Not us Brits

28 October 2015 Comment Nationality, identity and culture

As the campaigns to persuade Britain to remain in or leave the EU start to take shape, both sides will be looking for clues as to what might swing the argument for voters. There will, of course, be practical claims and counter claims about the economy, migration, jobs, etc. But what of more subtle appeals to matters of the ‘heart’?



Cameron, Corbyn and Farage: How might they affect the EU Referendum Vote?

22 October 2015 Comment Sources of persuasion The EU Referendum

What effect might Britain’s party leaders have on the referendum on the country’s continued European Union membership? In the social sciences it is well known that leaders can have decisive effects on the outcome of elections and referendums. Amid complex debates, it has been shown that citizens often rely on their leaders to provide “informational […]