Non-partisan information on UK attitudes to the EU before and since the EU Referendum

Which would be most likely to persuade you which way to vote at the referendum on the UK’s membership of the EU?

Fieldwork dates: 21 October 2015 - 22 October 2015
Data from: Great Britain
Results from: 1 poll

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Results for: Which would be most likely to persuade you which way to vote at the referendum on the UK’s membership of the EU?
Fieldwork end date
Pollster		 22 October 2015
Poll by Savanta
TV and radio news 22%
Newspapers and online news 15%
Friends and family 15%
Business leaders 10%
Politicians 6%
Well known TV personalities 2%
None of these 30%

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Poll details

Full question wording

Which, if any, of the following do you think would be most likely to persuade you which way to vote at the referendum on the UK's membership of the EU?

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Topics

Sources of persuasion